Jan 9, 2018
LyricFind is the world’s leader in lyric licensing, and with the recent launch of LyricMerch, the company is now able to offer consumers the first legal platform to design and create their own custom lyric merchandise.
Darryl Ballantyne originally conceived LyricFind in 2000 and has attended over ten CES events during his entrepreneurial journey. But here has returned for CES 2018 to talk about how LyricMerch draws on LyricFind’s database of millions of lyrics and allows fans to put over one hundred thousand licensed lyrics on a wide range of clothing and household items.
Users select the lines they love, format them as desired from an easy-to-use design interface, and the service will custom print your creation. Meanwhile, rightsholders get royalty payments for the use of their work.
“We see this as a win-win for songwriters and artists, and for fans who love their lyrics,” says Darryl Ballantyne, CEO of LyricFind. “LyricMerch also expands the income possibilities for lyrics rightsholders, helping them make the most of an asset that is growing in significance in the digital era.”
I invited Darryl Ballantyne onto the show to find out more about LyricMerch and what he is looking forward to seeing at CES2018.