Preview Mode Links will not work in preview mode

May 16, 2018

Microsoft VP Hayden Stafford said in his Keynote at Apttus Accelerate that "It's not industries that are transforming, it’s companies transforming industries. More precisely it's people transforming those companies."

As sales teams worldwide are increasingly looking to speed up the selling process and do more by leveraging applications like Dynamics 365, Office 365 and LinkedIn Sales Navigator I caught up with Hayden Stafford to find out more about Microsoft's vision and the partnership with Apttus.

We also discuss how the traditional manufacturing space is changing rapidly with IoT and how together with Apttus and Dynamics 365 integrations, Microsoft is readying the manufacturing industry to digitally transform.

Guest Info

Hayden is a senior IT executive with 25 years of professional experience in consulting, marketing and sales at Ernst & Young LLP, IBM Corporation, and most recently, Microsoft. He has global experience living overseas as well as managing complex global business/IT consulting and sales organizations. He has extensive industry experiences in Financial Services and Health Care organizations.

Prior to taking his new worldwide enterprise sales leadership role at Microsoft where is he responsible for Global Sales for Microsoft's Enterprise Business Applications Business Unit - Dynamics 365, Hayden was the head of industry solution sales at

In this role, he was charged with building the new Industry Business Unit (IBU) and driving sales execution across the six focus industries the company deemed strategic to the business. Additionally, given his deep understanding of financial services customers, he was also the global head of the Financial Service Industry across all products where he was responsible for driving the overall strategy and growth of the FSI industry agenda.

Prior to Salesforce, Hayden was a Vice President and Managing Director at IBM. While at IBM, he was responsible for key Financial Markets and Retail Banking customers based in New York City with overall responsibility for global profit, revenue, signings, services delivery and client satisfaction. Key customer locations and business experience included NYC, London, Tokyo, Hong Kong and Shanghai.