Jan 28, 2022
Over the past two decades, companies have increasingly used new
web, cloud, and mobile technologies to address business challenges
and realize new business opportunities. However, the recent
pandemic turned this digital business wave into a tsunami, as
organizations scrambled to create new digital properties to address
supply chain management, customer relationships, employee
communications, and other urgent business problems.
As these companies accelerated their use of digital to address
their pandemic-related business problems practically overnight,
many came to a realization: the quick, discreet, iterative, do it
or die approach they took to digital initiatives during the
pandemic succeeded in addressing their immediate pandemic business
challenges, even if these initiatives now need further
refinement.
Endava is a leading next-generation technology services provider working to help businesses accelerate disruption by delivering rapid evolution to enterprises. They saw a 20%+ year-on-year growth in their 3rd quarter results as part of businesses turning to them for support and are working with some of the largest brands.
Endava Chief Digital Officer, Justin Marcucci, discusses what he sees in terms of customer refinement and how the quick do-or-die processes from last year are being updated for longer-term success.