May 30, 2022
Ivan Ostojic was recently named Chief Business Officer of
Infobip, the Communications Platform as a Service (CPaaS) which, in
2020, became the first Croatian company to reach unicorn status. In
the past 12 months alone, over 5 billion people have used Infobip
solutions and services. Ivan joins me on Tech Talks Daily to share
the story behind the company.
We discuss the new Adobe partnership and how the company introduced
SMS and WhatsApp messaging for Adobe Commerce customers. This means
customers can get real-time alerts via texts or WhatsApp with
information related to stock levels, personalized special offers,
and order tracking, adding value to the Adobe Commerce
experience.
We also discuss how Infobip recently secured funding of $500m,
advised by Morgan Stanley and led by funds managed by the Credit
Group of Ares Management Corporation and funds and accounts managed
by BlackRock. We also explore several macro trends in the API
market, the rise of CPaaS, the unicorn effect, and more.