Jun 11, 2018
Guy Kawasaki possesses an extensive knowledge of innovation, entrepreneurship, social media, and marketing. First and foremost, he is an evangelist. The term comes from a Greek word that means "bringing the good news."
That's what he does--whether it was the good news of Macintosh or currently the good news of Canva, an online graphics-design firm. He aligns with companies and causes that empower people, foster democracy, and make the world a meritocracy. In addition to his work at Canva, he is a writer (thirteen books), speaker, Mercedes brand ambassador, and an executive fellow at the Haas School of Business at UC Berkeley.
Guy is also currently the director and an evangelist for Cheeze. The company is focused on delivering a solution for a lot of people who have become fed up with Facebook and looking for a more private social setting to connect with family and friends. The company has a simple but cool new app, to be called Privy, that lets you create groups and share private photos, videos and everyday moments with family and friends with no ads. It’s currently " in beta " on iOS and it'll be rolling it out sometime during Apple’s WWDC and late June for Android devices.
At this years WWDC keynote, Apple revealed a feature that lets consumers set time limits on social media apps; the demo's target was Instagram, owned by rival Facebook. There seemed to be an increasing realization in the industry that too much social media is not healthy for our wellbeing. I wanted to find out more about the new app called Privy that debuted at Apple's Worldwide Developers Conference, how Guy Kawasaki got involved with Privy and the conference's theme this year.
In our chat, we also learn more about Guy Kawasaki's story, his time at Apple and the lessons learned from Steve Jobs. We also discuss Privy, what inspires him and what advice he would pass down to anyone listening to this tech podcast while on their own tech startup journey.