581: Powerinbox And The Inevitable Convergence of AdTech and MarTech

Jul 18, 2018

Many of the world’s leading brands rely on PowerInbox email personalization and monetization to drive real engagement, revenue, and results.

I wanted to find out more about how technology-based solutions can help businesses rise above email clutter with high-impact dynamic tools for email marketers. This search led me to PowerInbox, a company that aims to bring emails to life and monetize campaigns to supercharge engagement. 

Jeff Kupietzky, CEO of PowerInbox discusses how emerging technology is creating new revenue streams for businesses that can be best utilized through the convergence of AdTech and Martech. Jeff also provides tips for combining the two types of technologies to have the biggest impact on business results.

I also explore how he runs a 100% remote, international team and how his company leverages technology to provide a positive, remote work experience.